Magazine Pitch Prezi

Practicing using illustrator (masthead) for music magazine.

This is the name of my music magazine and in my lesson i have been practicing using the adobe software called Illustrator and i have been picking and choosing several design and colour codes. In addition, as you can see i have added various amount of screenshots of some ideas of the Masthead for my music magazine and different designs. The first things i learnt on the software Illustrator is that you need to create a text box on the side panel to the left which is named 'T' you create a text box and type in whatever your magazine name is going to be in this case for me it is called ' THE M.A.G'. Moreover, i used to the anchors on the corner of the letters which can change the shape of your the letter so i cut of the ends of the letters which gave an appealing look. Also i used a adobe website called ' color.adobe.com' which gives you lots of colours and you pick a colour you want and then you copy the HEX and then paste HEX onto the software colour section then it gives you the colour you wanted from the website. And also i added an effect which angled the text into a rising text.

Social Media For XXL Distribution

Instagram- https://instagram.com/xxl/

Facebook- https://www.facebook.com/pages/XXL-magazine/111951755488987?rf=110182495664526

Twitter- https://twitter.com/XXL?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor

These social media networks are called electronic band network which also help build readers and newer audiences so more people will subscribe to the magazine. XXL has Twitter, Facebook and Instagram which all contain content of teasers of the next magazine so the audience will be more engaged. Above the text there are the hyperlinks to XXL social media platforms and there is some content which show teasers of the next magazine. And also they have several competitions and get their readers involved.

Magazine Proposal

This is the music proposal for my final piece which is the music magazine and so far i have come up with these ideas in the above image about my music magazine.

Distribution Of Magazine (Rolling Stone)

The way Rolling stone distribute their magazine similar to the ways XXL distribute by having several distributing networks which print and deliver the music magazine to newsstands but they see how much they need to print and copy so they don’t waste any magazine which are made. In addition, Rolling Stone offer subscription which is heavily discounted on the overall price of magazines you will be receiving. This is way which is better for consumers to buy magazine because you can get the digital version or postal delivered which saves a lot of time. For example, Rolling Stones price for subscription is 40 dollars with 52 magazines which will be arriving to your doorstep every week.

On the other hand, Rolling Stone has a website completely different from the content in their magazine because in their website they talk about different topics and subjects. For instance they have sections for politics, movies, sports and music news. In the magazine its talks about only music related things such as the background of hip hop artists. Rolling stone has an electronic band extension which is where magazine industry broaden their online presence so in this case they are Facebook, Twitter and Instagram these are ways in which consumers can be made and get a bigger audience to read their magazine and it is also a way of advertisement.

Distribution Of Magazine (XXL)

XXL offers subscription to their readers which means that the consumers will get an updated magazine every time a new one comes out and when you subscribe you will get a discount on the overall price. They do this because so that the audience save time and money so they will be persuade in buying the subscription. There is an online version of the magazine however there is not all the contents there of the magazine because this will allows consumers not to buy the magazine. XXL is not a freemium magazine because you will have to pay for the magazine although there are many advertisement other magazine such NME are freemium magazine which they make money out of advertisement.

XXL has electronic band extension which is where magazines extend their online presence for example XXL has a variety amount of social media platforms which are Facebook, twitter and Instagram these methods are also ways to generate readers because there is more advertisement and teasers of what the new topics of the magazine is going to be also what types of artists there are which makes the audience more engaged and persuaded to buy it. XXL uses social media to generate some content because it is a music magazine they may use Instagram for specific information like whether the artist is in process of making an album and other music related things.

The distribution networks of XXL is where networks of the distributors manage the flow of the magazine copied and sent out to the newsstand and if they are not all sold in the newsstand then the retailer's return the all the unsold magazines to the distributor and this is an advantage for the retailer as there is no cost to them but a disadvantage for the publisher/ distributor.  Moreover, the XXL website contains more things than there magazine such as celebrity news and other things such as facts about artists. The reason for this is because more young people are browsing on the internet rather than the reading magazine and this is for the youth as they are interested in celebrity news.  XXL does not have an e-zine version magazine due to the fact that it is usually free and it would make XXL lose money instead of gaining although they are paid of advertisements. And also XXL magazine do not have an app which will be really good as the youths will use it more than their websites so it will bring more readers and viewers.

Things That Have Learnt From My Case Studies

In my case studies which are the XXL magazine and the Rolling Stone magazine i learnt that there is 3 key pages in any music magazine which is the front cover, double page spread and the contents page. In addition, i also learnt that most of the magazine are built from advertisement which mostly make the money for the magazine. For example, a popular celebrity which has a big fan base influence their fans to buy the magazine and there so many things which the fans may like in the magazine such as shoes advertisement they may like it and go to buy it. Moreover, i learnt that the celebrity that is on the front cover has there separate page which will be a double page spread and the content consists of question and answer interview which very efficient and not time consuming for the celebrity. These things which i learnt will help me to create my music magazine because it gives me some ideas and awareness for what to add in the magazine and it will help me construct and organise things.  

Front cover and Contents page EVALUATION page 2

Front cover and Contents page EVALUATION page 1

Coursework: LSC Front Cover Magazine

Coursework: LSC Magazine